About

Marija Butkovic is digital marketing and business consultant who has worked across a range of projects in different industry sectors, including legal, journalism, tech, IoT, wearable tech and fashion tech.

She is a co-founder of Kisha Smart Umbrella - a wearable tech startup behind the world's smartest fashion tech umbrella, and Women of Wearables - UK’s and Europe’s first organisation aiming to support, connect and mentor women in wearable tech, fashion tech, IoT and VR/AR.

Marija has been featured in major tech and business publications such as TechCrunch, The Next Web, Management Today, Huffington Post and Wareable magazine and regularly appears as a public speaker and panelist on conferences, meetups and corporate events. 

She regularly writes and blogs on topics of wearable tech, diversity and entrepreneurship.

She is member of Tech London Advocates - an organisation aiming to support technology startups in finding new investment, new talent and achieving high growth and Women Techmakers - Google’s global program providing visibility, community and resources for women in technology.

She currently collaborates with startup accelerators and incubators in London and worldwide on delivering help as a startup mentor and advisor. She is also a STEM ambassador.

Marija was selected as one of the Most Influential Women in UK tech: The 2017 longlist by Computer Weekly.

She is advisory board member at IFAB (Independent Fashion Advisory Board), providing strategic business advice to leading Australian fashion companies, established designers, new brands, e-commerce and physical stores to elevate brand potential through bespoke digital and customer transformation processes.

Prior to working in the tech industry, Marija was a corporate lawyer and consultant for legal trade journals. She holds a Master of Laws degree from Faculty of Law, University of Rijeka, Croatia, and was also awarded a diploma from the Startup Institute in London.